Get Bold by Sandy Carter – FB2 download

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    avatarAshton Wade
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    Get Bold
    Using Social Media to Create a New Type of Social Business

    by Sandy Carter

    🔥 Get Bold · READ MORE 🔥

    • Format: paperback, 267 pages
    • Language: english
    • Publisher: IBM Press
    • Author: Sandy Carter
    • Release date: September 21, 2011
    • Genres: social, business
    • ISBN: 9780132618311 (0132618311)

    About The Book

    “For crying out loud, IBM ‘gets’ social media. Don’t you think it’s about time that you do? This is the book to get you started.”

    — Guy Kawasaki, author of Enchantment “Get Bold is…a book to be embraced, studied, and implemented.”

    — Jeffrey Gitomer, author of The Little Red Book of Selling and Social BOOM! With Forewords by Charlene Li, author of Open Leadership, and Mike Rhodin, Sr. Vice President, IBM SWG Solutions How to Drive Maximum Business Value from Social Media!

    From Sandy Carter, one of the leaders of IBM’s groundbreaking Social Business initiative A complete framework, practical examples, and expert guidance for executing on YOUR Social Business AGENDA:

    Align organizational goals and culture

    Gain social trust

    Engage through experiences

    Network your business processes

    Design for reputation and risk management

    Analyze your data

    …and win! Using social media, tools, and techniques, you can build a profound Social Business: one that is more dynamic, collaborative, efficient, and customer-driven — and far more successful. To capitalize on this monumental opportunity, however, you must deeply infuse the techniques and ethos of social collaboration throughout your organization. In Get Bold, IBM social media pioneer Sandy Carter presents a comprehensive framework for transforming your business into a winning Social Business. Carter’s proven six-step AGENDA addresses goals, culture, governance, listening, trust, engagement, experience, processes, reputation/risk management, analytics, and even globalization. Packed with detailed workstreams, expert guidance, and real case studies, Get Bold can help you radically improve the way you operate — in areas ranging from innovation to cost reduction, customer relationships to talent management. Identify the transformations needed to become a Social Business More fully leverage internal and external networks you already have Engage customers with “integrated, interactive, and identifying” experiences Use social techniques to streamline, extend, and improve your processes Manage the risks of deeper connections with clients and employees Analyze and socialize data to discover what’s happening and predict what’s coming

    Hardback book Get Bold download. MOBI Get Bold by Sandy Carter buy cheap Mac on Barnes & Noble. TXT ebook Get Bold Sandy Carter for iPad. Hardcover ebook Get Bold read on IndieBound. Paperback book Get Bold by Sandy Carter on Kobo.

    Online Get Bold buy on PC. PDF ebook Get Bold download on Bookshop. FB2 Get Bold Sandy Carter read online iOS. MP3 book Get Bold by Sandy Carter buy. EPUB ebook Get Bold on reader on Dymocks.

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